This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Instagram DMs, Pinterest beats Snapchat and TikTok looks to change its content stream Instagram tests
LinkedIn rolled out three new Page tools designed to make it easier for businesses to engage with their customers, prospects, and employees on Wednesday. Invite to Follow. To help businesses grow their communities and reach new audiences, Page Admins are now able to invite first-degree Profile connections to follow their LinkedIn Page. Page admins are
The social network is rolling out desktop direct messaging to a ‘small percentage’ of users worldwide January 15, 2020 2 min read This story originally appeared on Engaget Instagram on the web has long played second fiddle to the mobile apps (look at how long it took to get notifications), but that gap is about to
Don’t rely on Facebook’s self-regulation to save us from election interference in this year’s critical elections. In fact, despite a PR push to the contrary, the company is doubling down on the access it sells to would-be meddlers. January 15, 2020 6 min read This story originally appeared on PC Mag I like to start
The social media company’s CEO spent 11 minutes answering frequently asked questions about Twitter January 15, 2020 2 min read This story originally appeared on PC Mag If you’re a regular user of Twitter then you’ve probably wished more than once for a tweet edit button after seeing a spelling or grammar mistake go live.
LinkedIn is growing faster than previously expected, according to a new report from research firm eMarketer. In 2019, the number of monthly U.S. adult users increased by 8.8% year over year – up from eMarketer’s previous estimate of just over 7%. The new numbers are based on updated membership data from parent-company Microsoft and other
When a new platform like TikTok comes around, plenty of people get drawn to the new medium and marketers follow suit, without always thinking about whether that’s in the best interest of their brands. January 13, 2020 4 min read Opinions expressed by Entrepreneur contributors are their own. Even though social media as a whole
Last year saw continued growth and innovation in social media opportunities for brands with new features, content formats and dynamic creative capabilities designed to bring brands closer to their customers. For social marketers, a successful strategy involves tapping into audiences in compelling ways that can grab attention in passing moments. Facebook and Snapchat launched new
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Facebook Shorts: New Page admin tools, update on political ad policies and the Teen Vogue
Reading between the lines of his manifesto for 2030. January 10, 2020 7 min read This story originally appeared on Engaget Every year, Facebook CEO Mark Zuckerberg writes a letter outlining his goals for the coming year, including personal challenges. These missives talk about his own growth, as well as acting as a manifesto for
Facebook quietly announced a new feature coming later this month that will allow users to control whether or not an advertiser can show ads to them using a Custom Audience list. “People have always been able to hide all ads from a specific advertiser in their Ad Preferences or directly in an ad. But now
As the social media platform cracks down on the cannabis industry, what comes next? January 10, 2020 10 min read This story originally appeared on Benzinga Facebook recently announced an advertising ban system for Instagram aimed at prohibiting posts that promote the use of vaporizers or weapons. While the ban is focused on curbing the use and promotion of tobacco-related
On the Forbes list of top earners, an eight-year-old boy and a six-year-old girl beat out most of the competition January 8, 2020 3 min read This story originally appeared on PC Mag Onscreen fame and the fortune that followed used to lie below the Hollywood sign—but now, it’s attainable on laptops in living rooms.
Twitter announced the launch of a new takeover ad unit called the Promoted Trend Spotlight on Monday. The format, which Twitter first started testing in 2018, enables advertisers to take up “premium real estate” in the top section of Twitter’s Explore tab. Here’s what it looks like: How it works. Much like Twitter’s Promoted Trend