Facebook announced the ability to publish hours updates and service changes on Facebook Pages Friday. Businesses can mark themselves “temporarily closed” (as with Google My Business) or communicate other types of changes, which respond to the coronavirus outbreak (e.g., takeout, online classes or e-commerce offerings). Businesses can also pin posts to the top of their
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The coronavirus outbreak has had dramatic impact on nearly every business, including on conversion rates. Whether your business is experiencing a surge or precipitous decline in conversion rate during this time, Google Ads’ seasonality adjustment isn’t the tool to turn to. Short-term solution. Seasonality adjustments are available for Search, Shopping and Display campaigns. They are
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Join Neil Gordon, a communication consultant, as he discusses best practices when changing up your brand’s messaging. April 6, 2020 2 min read Opinions expressed by Entrepreneur contributors are their own. With the COVID-19 scare changing the way we all do business only several weeks ago, established companies are now scrambling to adapt to a
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